QQ diversifies with sweets.
This product is great. It is cheap and costs only a few yuan. There are many different flavors to accomodate all tastes. You find it in all street shops. Children love it. Chinese children don't want to eat many sweet and the package size is enough.
QQ has many partnerships with food products such as chips.
It is a way to be omnipresent.
Here on a chips pack.